Gone are the days when generic, one-size-fits-all advertising and ad creative works for businesses. Today’s consumers demand personalization and relevant messaging that resonates with them. As the amount of data and ad clutter grows, it can be difficult to break through the noise. You have to resonate with your target consumer in a way that […]
Kristin is a senior growth marketer and COO at Tuff. After working in a variety of agency landscapes, Kristin found her way to Tuff to work with teams who make make marketing decisions rooted in data and tied to revenue growth. When she’s not building growth strategies or working with the Tuff team to improve our processes, you’ll find her chasing her two kiddos around the house or playing fetch with her dogs.