Facebook Advertising Marketing Tips

2024 Facebook Advertising Guide

Facebook recently surpassed a monumental 3 billion individual…

8 Channels to Diversify Your Digital Ad Spend

The Internet is constantly evolving with a new platform or…

How We Decreased Pathstream’s CAC by 59% YoY

When we first started working with Pathstream – a Series…

Benchmarking TikTok Video Ad Hook Rates

With attention spans shortening and the fast-paced world…
tuff-customer-acquisition-using-facebook-ad

How To Scale User Growth Using Facebook Ads

We sometimes get questions about how other clients work with…
Browing social media

The Do’s and Don’ts of Broad Prospecting

In the new landscape of paid social advertising, most customer…
Ecommerce Store

How to Use Google Analytics to Discover Lookalike Audiences

Do you remember where were you on the day that the digital…
Using black crow to build predictive audiences on a computer.

Do Predictive Audiences Work? We Managed $1.1M in Ad Spend for Black Crow Audiences to Find Out

As a growth marketing agency, Tuff is always looking for…
scrolling pinterest on a computer

Advertising on Pinterest: Ad Formats, Campaign Types & Best Practices for 2022

Imagine someone is preparing for a trip to Oahu for the first…
working to increase budgets on different ad platforms

How To Scale Ad Spend Quickly (Without Spiking Costs)

Scaling effectively is one of the hardest things to do with…