PPC Marketing Tips

A person budget planning for digital ad spend

8 Channels to Diversify Your Digital Ad Spend

The Internet is constantly evolving with a new platform or…
A person budget planning for digital ad spend

How We Decreased Pathstream’s CAC by 59% YoY

When we first started working with Pathstream – a Series…
How Much Do Google Ads Cost | Tuff Growth Marketing

How Much Do Google Ads Cost?

Author's note: This post was originally published in 2020,…

Google’s Performance Max Campaigns: How Tuff Clients Are Using It

As a growth agency, we continually test the new automated campaign…
startup team working on growth marketing tactics

Using Google Ads Automation to Scale Revenue for B2B, eCommerce, and DTC Brands

A challenging, but endlessly exciting, part of being a growth…
working on a google ads account on mobile

Capitalizing On Google Ads Automation Techniques To Scale Growth

Ever heard the word “automation” or phrase “machine…
Running ads on a computer.

Using Programmatic to Assist Your Growth Marketing Channel Mix

At Tuff, our team is well-versed at a variety of growth marketing…
running ads on spotify

Spotify Ads: How Our Clients Are Using This (And You Can Too!)

Testing new ad platforms to diversify the channel mix for…
pulling a report from google analytics

How to Drive Better Strategic Decisions Using Google Analytics’ Attribution Models

The way the majority of marketers use Google Analytics’…
online tool for tracking growth marketing metrics

Our Favorite Free PPC Budgeting Spreadsheet

With the PPC department expanding (Hi Chris, Adli, and Jesse!)…