Growth Marketing Marketing Tips

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9 Effective Ways To Test New AI in Digital Marketing

We’re in the early stages of exploring how to integrate new…
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Prioritizing Unpaid Channels During an Economic Downturn

As we watch companies scale back both their workforce and…
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How To Measure Brand-Related KPIs

Changes in the macroeconomic environment have left many businesses…
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When Testing New Channels, Should You Go Higher or Lower In The Funnel?

Growth—as we’re ALL too well aware at Tuff – is an ever-changing…
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5 Channels to Diversify Your Digital Ad Spend

The great thing about the internet and how we consume content…
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Zero Party Data: What It Means + Why And How You Should Be Collecting It

As a growth marketing agency, our ability to access customer…

Why Should I Use Nextdoor Advertising?

2022 has brought a lot of surprises to the macro environment…

How These Three Companies Use TikTok for B2B Marketing

Is your B2B brand on TikTok? If the answer is no, you might’ve…
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Digital Marketing vs. Growth Marketing – What’s the Difference?

These days, it feels like there’s a new type of marketing…
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Tug of War: Balancing Scale and Efficiency with Paid Media Spend

Every business that runs a paid advertising strategy––whether…