Derek Coleman, Author at Tuff

About Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he's not auditing websites and optimizing content he's usually backpacking and exploring new cultures.

Entries by Derek Coleman

How to Develop an Effective Ecommerce SEO Strategy in 2022

April 27, 2022/in SEO/by Derek Coleman

It’s 2022, and the world has changed. Some things haven’t—like the fact that the number of active internet users worldwide …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

Subdomain vs Subdirectory for Your Blog: Which is Better for SEO?

December 21, 2021/in SEO/by Derek Coleman

When adding a blog to your website it’s often much easier to integrate your content management system (CMS) on a …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

Content Remediation: How to Boost Your Ranking By Refreshing Old Content

May 4, 2021/in SEO, Content Strategy/by Derek Coleman

So, you’ve done the heavy lifting making your case for content, doing your competitor and keyword research, identifying your best …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

Branded and Non-Branded Organic Traffic: What Is It and Why It’s Important to Track It

March 15, 2021/in SEO/by Derek Coleman

Author’s Note: This post was updated on March 8, 2023, with new information, links, and data. When it comes to …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

How We Increased Our Organic Traffic by 630% in 12 months (And as a result, increased our monthly revenue by over 60%)

November 2, 2020/in SEO, How growing businesses find success with Tuff/by Derek Coleman

As a growth marketing agency, we work hard to balance quick wins with long-term strategy. Our process helps us identify …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

How to Create a B2B SEO Strategy in 2020

October 20, 2020/in SEO/by Derek Coleman

In this post you’ll learn: What is B2B SEO? How B2B SEO works How SEO for B2B is different than …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

How to Conduct SEO Competitive Analysis

September 11, 2020/in SEO/by Derek Coleman

Competitive analysis can be conducted in many different ways and it is something that all website owners and business owners …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

The 30-Minute Technical SEO Audit Anyone Can Do [Updated]

July 16, 2020/in Other Topics/by Derek Coleman

Author’s Note: We’ve given this blog post a refresh on November 2, 2023, complete with fresh information, new links, relevant …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

How to do SEO Link Building in 2020 [Free Email Template]

June 25, 2020/in Other Topics/by Derek Coleman

Behind only quality content, content is always king, high quality link building is arguably the most important SEO ranking factor. …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

YouTube SEO: 12 Ways to Optimize YouTube Videos

May 26, 2020/in SEO, Using YouTube Ads to grow your business/by Derek Coleman

YouTube is many things. It’s a place to share your creativity with the world. A platform for aspiring artists to …

Derek Coleman

Derek is a digital marketer based in Boston, Massachusetts with almost a decade of hands-on SEO experience. He finds it meaningful, challenging, and exciting to develop, test, and implement new SEO strategies. When he’s not auditing websites and optimizing content he’s usually backpacking and exploring new cultures.

About Derek Coleman

Entries by Derek Coleman

How to Develop an Effective Ecommerce SEO Strategy in 2022

Subdomain vs Subdirectory for Your Blog: Which is Better for SEO?

Content Remediation: How to Boost Your Ranking By Refreshing Old Content

Branded and Non-Branded Organic Traffic: What Is It and Why It’s Important to Track It

How We Increased Our Organic Traffic by 630% in 12 months (And as a result, increased our monthly revenue by over 60%)

How to Create a B2B SEO Strategy in 2020

How to Conduct SEO Competitive Analysis

The 30-Minute Technical SEO Audit Anyone Can Do [Updated]

How to do SEO Link Building in 2020 [Free Email Template]

YouTube SEO: 12 Ways to Optimize YouTube Videos

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