Tag Archive for: performance creative

AMA on Implementing the Right Creative Testing Strategy with Adam Fricke, Head of Creative at Tuff

Welcome to our AMA with Adam Fricke, our Head of Creative…

Authenticity: A Critical Component for Effective Ad Creative in the AI Era

With the rise of AI and other tech tools, creating content…
Marketing team analyzing performance data on a laptop with 'Performance Ad Creative: Personalized Connection at Scale' title overlay

Performance Ad Creative: Personalized Connection at Scale

Gone are the days when generic, one-size-fits-all advertising…

Capture Demand and Visibility Across Customer Segments with Full-Funnel Message Testing

We’ve written blogs about the key components that make…
designing video ad creative for Facebook

Bow Down to Data: How We Use Metrics to Dictate Creative (+ Creative Analysis Templates)

“Do you make creative?” This is the question (that we…
developing ad creative on a computer

The Beginner’s Guide to High-Performance, Channel-Specific Ad Creative

When balancing the main components of a growth marketing…