TikTok ads Marketing Tips

Preparing for a TikTok Ban: Strategies to Protect Campaigns and Budgets

  The potential U.S. ban of TikTok has dominated headlines…

Do Spark Ads Get Better Results on TikTok? (Yes, but it’s Complex)

With Facebook getting more challenging by the day, many advertisers…

We Spent $100k on TikTok Video Ads in 30 Days and Pulled These Benchmarks

One of the challenges that aspiring TikTok advertisers and…

TikTok SEO: What Is It and How to Rank

In the last year, TikTok has proven it has the ability to…

TikTok Creative Best Practices: How to Make Great TikTok Creative [Updated]

Author's Note: We've given this blog post a refresh on November…
two women scrolling on TikTok

Want To Run TikTok Prospecting Campaigns That Convert? Try This! [Data Included]

What was once considered a platform for users to share silly,…

Benchmarking TikTok Video Ad Hook Rates

With attention spans shortening and the fast-paced world…

How These Three Companies Use TikTok for B2B Marketing

Is your B2B brand on TikTok? If the answer is no, you might’ve…
two women scrolling on TikTok

TikTok Ads for Startups: How Multiverse Drives Quality Conversions at Scale (with a CPA lower than any other channel)

When it comes to driving more traffic and applications online…
tiktok on mobile

How Much Do TikTok Ads Cost? [Updated]

Author's Note: We've given this blog post a refresh on November…