Chris Alarcon Marketing Tips

team working on google ads

How Much Do Google Ads Cost?

Author's note: This post was originally published in 2020,…
running ads on spotify

Spotify Ads: How Our Clients Are Using This (And You Can Too!)

Testing new ad platforms to diversify the channel mix for…
typing on ipad

How To Build a YouTube Ad Strategy From Scratch

Advertising on YouTube can be an incredibly effective and…

Non-Branded Custom Intent Targeting on YouTube: Cut Your CPCs by 50%

It’s no secret that YouTube Ads are extremely effective…
tuff-the-biggest-mistake-most-businesses-make-when-investing-in-ppc

The Biggest Mistake Most Businesses Make When Investing in PPC

Editor’s Note: This post has been updated with…

Why We Love Google Discovery Ads: Cheap CPCs and High Quality Traffic

Google Ads has a plethora of strengths when compared to other…
Thalamus Case Study

From Qualified Traffic to Booked Demos: How We Helped Thalamus Increase Sales 3x

When it comes to driving demos, it’s rare that a business…
Data on eCommerce with YouTube ads.

4 Reasons You Should Be Using Microsoft Ads For Your Business

Microsoft Ads, formerly known as Bing Ads, is the often overlooked…
A man using social listening tools on his computer.

How To Create Your Own Automated Social Listening Tool

As marketers, it’s often easy, and comfortable, to remain…