Creating a great place to work

Because of the nature of Tuff’s work, they spend a lot of time thinking about numbers. What is the conversion rate? What are our strongest sources? What can we do better next time?

When you’re separated by thousands of miles, communicating and collaborating with your team can be a challenge. Luckily, there’s a lot of awesome content out there on how to build a remote team and culture. I devoured (and still do!) content from companies like Buffer, Doist, Help Scout, TaxJar, and Remotive.

We are dedicated to creating a great place to work where team members understand how they can grow and develop at Tuff. To support these behaviors, we compensate our team in two ways: Base Salary tied to a Career Framework and Profit Sharing

We’ve been asking ourselves, “What does a career path look like for someone at Tuff?”. In this post, we share our Career Framework and the steps we took to build it.

Meet Chris Alarcon, Tuff’s PPC Strategist. Chris works closely with Tuff’s clients to identify, test, and scale profitable paid channels. 

Meet Derek Coleman, Tuff’s SEO Strategist. Derek works closely with Tuff’s clients to implement technical SEO fixes and grow their organic results.

Meet John, a Growth Marketer at Tuff. John partners with Tuff clients to experiment, test, and drive growth across multiple channels – from ppc to seo to email, and others.

Meet Nate, a Social Ads Strategist at Tuff. Nate partners with Tuff clients and social media platforms to build measurable, data-driven, bottom-line growth.

Meet Joe Nguyen, a PPC analyst at Tuff. Joe partners with Tuff’s clients to identify, test, and scale profitable paid channels.

Meet Elle, a Growth Marketer at Tuff. Elle partners with Tuff clients to build measurable, data-driven, bottomline growth. She is also an incredibly talented wordsmith, teaching us new words on the reg.