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The latest trends, analytics, and strategies for Facebook, Google, YouTube, SEO, Content, and more.

testing different desktop landing pages
Kristin Dick Transform clicks into results

A/B Testing Your Landing Page to Reduce CAC: Tiny Changes & Big Result

There are so many pieces to a growth marketing campaign that…
October 14, 2021/by Kristin Dick
team uploading brand assets
Creative Megan Trusley Winning new customers for your startup

Revving the Creative Engine: A Checklist for Setting a New Creative Team Up for Success

Working with a new designer? Onboarding a new team member…
October 5, 2021/by Megan Trusley
customer information on computer
Attract more engaged customers John Atkins

Zero Party Data: What It Means + Why And How You Should Be Collecting It

As a growth marketing agency, our ability to access customer…
October 4, 2021/by John Atkins
plant growing
Ellen Janstch Winning new customers for your startup

How to Create an Initial Growth Model for Your Company

Running a startup? Then you know as well as we do that quick…
September 23, 2021/by Ellen Jantsch
team planning a fintech marketing strategy
Attract more engaged customers Richard Meyer

Developing a Successful Fintech Marketing Strategy

Fintech is an exploding market, accounting for over 650 VC-backed…
September 22, 2021/by Richard Meyer
search rankings on google on mobile
Christian Stewart Email Marketing Strategies SEO

How to Use Off-Page SEO to Supplement Your Growth Content

SEO can be a confusing topic for marketers who typically…
September 20, 2021/by Christian Stewart
YouTube ads
Chris Alarcon Using YouTube Ads to grow your business

How to Create a YouTube Advertising Strategy (with Examples)

With iOS 14 having a large impact on Facebook’s audience…
September 9, 2021/by Chris Alarcon
Creative Elle Ossello Winning new customers for your startup

5 Tips for Making Great (and Cost Effective) Video Ad Creative

In two short words, we can sum up the whole point of this…
September 8, 2021/by Elle Ossello
startup team working on growth marketing tactics
Richard Meyer Winning new customers for your startup

5 Common Questions Startup Founders Have About Growth Marketing

This year, Tuff has been fortunate to work with AARP Innovation…
August 30, 2021/by Richard Meyer
Attract more engaged customers Ellen Janstch

Zeroing In On Your Channel Mix: Channel Diversification Cheat Sheet

Zeroing in on your channel mix—in other words, how you…
August 23, 2021/by Ellen Jantsch
developing ad creative on a computer
Creative Elle Ossello Transform clicks into results

The Beginner’s Guide to High-Performance, Channel-Specific Ad Creative

When balancing the main components of a growth marketing…
August 11, 2021/by Elle Ossello
Attract more engaged customers Ellen Janstch

Trial By Fire: How to Start a Growth Marketing Agency

This August, we’re heading into our fifth year at Tuff.…
August 3, 2021/by Ellen Jantsch
kids bike
How growing businesses find success with Tuff John Atkins

“Bikes:” How We Helped Cleary Rank on Page 1 And Snag a Slice of the 135k Monthly Search Volume

Cleary Bikes is not just any kids bike brand. The company—based…
July 22, 2021/by John Atkins
inbox on a phone
Attract more engaged customers Elle Ossello Email Marketing Strategies

They WANT to Hear From You: How to Use Email Drip Campaigns to Engage Your Best Customers

If you’ve been following Tuff for truly any amount of time,…
July 21, 2021/by Elle Ossello
Attract more engaged customers Ellen Janstch Transform clicks into results

Why (and How) We Spend $35,000 on Website CRO Each Year

 



We spend $35,000 a year on our website. That’s…
July 8, 2021/by Ellen Jantsch
Brenda German Winning new customers for your startup

7 Low Budget PPC Marketing Tips for Startups

Intent-based marketing channels like PPC can be a true gold…
July 2, 2021/by Brenda German
mobile delivery app growth
Elle Ossello Email Marketing Strategies growth marketing How growing businesses find success with Tuff

Wait! Come Back! How Our Email Winback Strategy Converted at 27% For Dumpling

At its simplest, Dumpling is a grocery delivery app. But…
June 25, 2021/by Elle Ossello
shipping pre order and delivery
Richard Meyer Scaling your ecommerce brand

Fill That Pipeline! Our Top Tips for Pre-Order eCommerce Advertising

Global supply chains, amirite? One of the most interesting…
June 17, 2021/by Richard Meyer
email inbox
Elle Ossello Email Marketing Strategies Winning new customers for your startup

A Hill We’ll Die On: Email is Critical to Your CRO

Email marketing is a crucial way of keeping your audience…
June 14, 2021/by Elle Ossello
Person getting ready for a jog.
Elle Ossello Facebook Advertising How growing businesses find success with Tuff Influencers

Kicking Dynamic Creative Ads to the Curb: How we Decreased CPA by 66% For Joyn

Joyn represents everything positive about the future of movement.…
June 10, 2021/by Elle Ossello
google search on mobile
SEO

Keyword Ranking Fluctuations: Why Does it Happen, What Can I Do About It?

You have worked hard and finally rank first overall in SERPs…
June 8, 2021/by Ellen Jantsch
women working on a computer
Attract more engaged customers Elle Ossello

You’re a Startup. Should You Hire a Growth Marketing Agency?

Hello, founder! If you identify as such, you’re already…
June 4, 2021/by Elle Ossello
SEO

The Difference Between On-Page, Off-Page, and Technical SEO

If you want to really increase your site's traffic and make…
June 2, 2021/by Ellen Jantsch
shoes for an ecommerce case study
John Atkins Scaling your ecommerce brand

Stacking the Top of the Funnel: How We Captured High-Value Email Leads for Canoe Club

Among our list of eCommerce partners, the central focus of…
May 24, 2021/by John Atkins
Content Strategy Derek Coleman SEO

Content Remediation: How to Boost Your Ranking By Refreshing Old Content

So, you've done the heavy lifting making your case for content,…
May 4, 2021/by Derek Coleman
Typing on slack.
Richard Meyer Scaling your ecommerce brand

ECommerce Growth Tips From Experts (Tuff Roundup)

If we told you that $1 in every $5 spent in the entire retail…
May 3, 2021/by Richard Meyer
Chris Alarcon Scaling your ecommerce brand YouTube

Where Search Happens: Using YouTube to Find Your eCommerce Customers

With the pandemic accelerating eCommerce spending in the…
April 26, 2021/by Chris Alarcon
man looking at magnifier
Content Strategy SEO

How to Do a Keyword Gap Analysis

There are no ties in SEO.

In order for one company to…
April 8, 2021/by Ellen Jantsch
A laptop computer on a desk showing an online shop for furniture
Richard Meyer Scaling your ecommerce brand

9 eCommerce Trends Driving Online Growth in 2021

We get it, we’re sick and tired talking about 2020 just…
April 2, 2021/by Richard Meyer
A clean desk with a fresh document up for writing a new blog
Content Strategy John Atkins Scaling your ecommerce brand

Powering eCommerce Growth With Content Marketing

When we hear from eCommerce companies how they are powering…
April 2, 2021/by John Atkins
A person reviewing data on google search console
Content Strategy SEO

How Long Before you See Results from an SEO Content Strategy?

Your website is up and running. You’ve added some basic…
April 2, 2021/by Ellen Jantsch
A "Google" sign on top of a building in front of a blue sky
Content Strategy SEO

A Two-Step Guide to Identifying Your Competitors

So you've determined that a growth-focused content strategy…
April 2, 2021/by Ellen Jantsch
A screen capture of the homepage of Sabio Coding Bootcamp
Ellen Janstch How growing businesses find success with Tuff

From Google Ads to Reddit: How We Tested 7 Different Acquisition Channels to Get Better Applicants for Sabio

If you’re a founder, you face two major obstacles: 

March 30, 2021/by Ellen Jantsch
Creative facebook ads Facebook Advertising Kristin Dick

Got a Crappy iPhone Video? You’ve Got the Perfect Facebook Ad

There’s no one-size-fits-all recipe for successful social…
March 24, 2021/by Kristin Dick
Content Strategy SEO

How To Do an on-Page SEO Analysis

You’ve probably heard the phrase “Content is king.”…
March 24, 2021/by Ellen Jantsch
Content Strategy SEO

What Does a Holistic SEO Content Strategy Look Like?

SEO is a fast-paced world. It seems like every day there’s…
March 24, 2021/by Ellen Jantsch
A dashboard of important growth marketing metrics.
Attract more engaged customers growth marketing

Performance Marketing vs. Growth Marketing: What’s the Difference?

Marketing is marketing. Well, not actually. There is traditional…
March 16, 2021/by Ellen Jantsch
Typing on google search.
Derek Coleman SEO

Branded and Non-Branded Organic Traffic: What Is It and Why It’s Important to Track It

When it comes to SEO (search engine optimization), it’s…
March 15, 2021/by Derek Coleman
Elle Ossello
Attract more engaged customers Creating a great place to work Ellen Janstch growth marketing

Tuff Growth Marketer, Elle, on Finding a Balance of Creative and Analytical

 

Meet Elle, a Growth Marketer at Tuff. Elle partners…
February 3, 2021/by Ellen Jantsch
Attract more engaged customers Elle Ossello growth marketing

What is a Growth Marketing Agency?

Picture this: you’re a founder or startup. You have product-market…
January 29, 2021/by Elle Ossello
Chris Alarcon PPC YouTube

Non-Branded Custom Intent Targeting on YouTube: Cut Your CPCs by 50%

It’s no secret that YouTube Ads are extremely effective…
January 26, 2021/by Chris Alarcon
tuff-six-signs-its-time-to-update-your-facebook-ads
Facebook Advertising Kristin Dick Scaling your ecommerce brand

Six Signs It’s Time to Update Your Facebook Ads

Editor’s Note: This post has been updated with new links…
January 7, 2021/by Kristin Dick
facebook ads Facebook Advertising Kristin Dick

Own Your Assets: How to Set Up Your Facebook Account for Success

You’re ready to start running Facebook and Instagram ads,…
December 22, 2020/by Kristin Dick
facebook ads Facebook Advertising Kristin Dick

iOS 14 is Coming: How Improved User Privacy Will Affect Targeting, Tracking, and Optimizing Facebook Ads

Apple’s latest iOS update will restrict data usage in an…
December 22, 2020/by Kristin Dick
Creating a great place to work Ellen Janstch

Tuff’s Social Ads Strategist, Kristin, on A/B Testing Ads and Smoked Chicken Recipes

Meet Kristin, a Social Ads Strategist at Tuff. Kristin partners…
December 21, 2020/by Ellen Jantsch
tuff-the-biggest-mistake-most-businesses-make-when-investing-in-ppc
Chris Alarcon PPC

The Biggest Mistake Most Businesses Make When Investing in PPC

Editor’s Note: This post has been updated with…
December 4, 2020/by Chris Alarcon
Derek Coleman SEO

How We Outranked Home Depot for the #1 Position

Early in 2020, Renogy approached Tuff to handle all of their…
December 3, 2020/by Derek Coleman
Chris Alarcon PPC

Why We Love Google Discovery Ads: Cheap CPCs and High Quality Traffic

Google Ads has a plethora of strengths when compared to other…
November 5, 2020/by Chris Alarcon
tuff seo chsrt
Derek Coleman How growing businesses find success with Tuff SEO

How We Increased Our Organic Traffic by 630% in 12 months (And as a result, increased our monthly revenue by over 60%)

As a growth marketing agency, we work hard to balance quick…
November 2, 2020/by Derek Coleman
team working on google ads
Chris Alarcon PPC

How Much Do Google Ads Cost?

Whether you work in eCommerce or simply market your business…
October 29, 2020/by Chris Alarcon
typing on the computer
Derek Coleman SEO

How to Create a B2B SEO Strategy in 2020

In this post you’ll learn:

What is B2B SEO?
How…
October 20, 2020/by Derek Coleman
LinkedIn Ads Cost
Facebook Advertising John Atkins LinkedIn

How Much Do LinkedIn Ads Cost?

It’s a simple truth that success in business requires success…
October 15, 2020/by John Atkins
top linkedin lead gen strategies
John Atkins LinkedIn

Top LinkedIn Lead Generation Strategies (+1 Bonus Lead Gen Experiment)

As a business owner, chances are good that you have some…
October 13, 2020/by John Atkins
Data to measure your ecommerce conversion rate.
How growing businesses find success with Tuff John Atkins

Pairing Market Boom With an eCommerce Growth Strategy

When we think about a brand as a good fit for us at Tuff,…
October 1, 2020/by John Atkins
Thalamus Case Study
Chris Alarcon How growing businesses find success with Tuff

From Qualified Traffic to Booked Demos: How We Helped Thalamus Increase Sales 3x

When it comes to driving demos, it’s rare that a business…
September 30, 2020/by Chris Alarcon
working on laptop
Influencers John Atkins

3 Influencer Marketing Tools to Find Brand Ambassadors

As we’ve previously discussed in our Influencer Playlist,…
September 24, 2020/by John Atkins
DSW banner
Attract more engaged customers Ellen Janstch

DSW: How to Run Marketing Experiments Quickly and Find Big Wins

With Tuff, I’ve been fortunate to work with a range of…
September 16, 2020/by Ellen Jantsch
person at laptop
John Atkins Transform clicks into results

7 Well-Designed Landing Page Examples

Well designed landing pages are no easy feat, but much easier…
September 16, 2020/by John Atkins
holding a phone
Influencers John Atkins Other Topics

Compensation Models For Influencers

How to compensate your influencers for a brand ambassador…
September 16, 2020/by John Atkins
SEO search console
Derek Coleman SEO

How to Conduct SEO Competitive Analysis

Competitive analysis can be conducted in many different ways…
September 11, 2020/by Derek Coleman
Man typing on his computer.
Ellen Janstch LinkedIn

15 LinkedIn Advertising Stats to Get You Started Today

Whether it’s Twitter, Youtube, Snapchat, or Facebook, each…
August 31, 2020/by Ellen Jantsch
Man walking into building.
Ellen Janstch Facebook Advertising LinkedIn

LinkedIn Advertising in 2020: LinkedIn Ad Examples From Tuff Clients

LinkedIn advertising has been quickly gaining momentum as…
August 31, 2020/by Ellen Jantsch
Typing on slack.
Ellen Janstch Other Topics

How We Set Up the Right Lines of Communication with Clients

Here at Tuff, we put a lot of time and energy into creating…
August 6, 2020/by Ellen Jantsch
Creating a great place to work Ellen Janstch

Tuff’s Social Ads Strategist, Nate, on the Intersection of Life and Social Media

Meet Nate, a Social Ads Strategist at Tuff. Nate partners…
July 30, 2020/by Ellen Jantsch
Sticky notes on the wall.
Attract more engaged customers Ellen Janstch

How We Build Growth Marketing Strategies at Tuff (with examples from past clients)

With Tuff, I’ve been fortunate to work with a range of…
July 27, 2020/by Ellen Jantsch
Creating a great place to work Ellen Janstch

Tuff’s Growth Marketer, John, on Having a Community-Oriented Mindset

Meet John, a Growth Marketer at Tuff. John partners with…
July 23, 2020/by Ellen Jantsch
Data on eCommerce with YouTube ads.
Chris Alarcon Other Topics

4 Reasons You Should Be Using Microsoft Ads For Your Business

Microsoft Ads, formerly known as Bing Ads, is the often overlooked…
July 22, 2020/by Chris Alarcon
two women looking at a computer
Derek Coleman Other Topics

The 30-Minute Technical SEO Audit Anyone Can Do

In the last article, we talked to about technical SEO and…
July 16, 2020/by Derek Coleman
Derek Coleman SEO

The Power of Technical SEO: How Optimizing Your Site Will Increase Organic Performance

Technical SEO is one of the most important elements of your…
July 16, 2020/by Derek Coleman
A man using social listening tools on his computer.
Chris Alarcon Winning new customers for your startup

How To Create Your Own Automated Social Listening Tool

As marketers, it’s often easy, and comfortable, to remain…
July 16, 2020/by Chris Alarcon
Tuff's SEO Strategist Derek Coleman
Creating a great place to work Ellen Janstch

Tuff’s SEO Strategist, Derek, on Aligning Personal Interests With Professional Growth

Meet Derek Coleman, Tuff’s SEO Strategist. Derek works…
July 16, 2020/by Ellen Jantsch
Creating a great place to work Ellen Janstch

Tuff’s PPC Strategist, Chris, on Designing an Intentional Career Path

Meet Chris Alarcon, Tuff’s PPC Strategist. Chris works…
July 8, 2020/by Ellen Jantsch
A growth marketing team working at a table.
Creating a great place to work Ellen Janstch

How We Created a Career Framework For Growth on a Small Team

At the time of writing this, we’re a 5-person team. 

As…
July 6, 2020/by Ellen Jantsch
A user scrolling Twitter on their phone.
Facebook Advertising

Twitter Ads: Three Easy Tests to See If Your Startup’s Audience Is On Twitter

Should Twitter Ads be a part of your Startup’s marketing…
June 29, 2020/by Ellen Jantsch
Facebook mobile.
Facebook Advertising How growing businesses find success with Tuff

[Case Study] Facebook and Instagram Ads: How to go from $0 to $43,000/day Ad Spend on Facebook in 60 Days

Crunch time. An App partner (iOS & Android) needed to…
June 26, 2020/by Ellen Jantsch
Example of an ecommerce email on a phone.
Ellen Janstch Email Marketing Strategies Other Topics

A Crash Course in Email Marketing for Your eCommerce Store

If you sell products online, you have a lot of options when…
June 25, 2020/by Ellen Jantsch
Google search console results.
Derek Coleman Other Topics

How to do SEO Link Building in 2020 [Free Email Template]

Behind only quality content, content is always king, high…
June 25, 2020/by Derek Coleman
Creating a great place to work Ellen Janstch

How We’ve Connected Salary to Both Personal and Company Growth

Comp.

Whether you finish the rest of that word with -ensation…
June 24, 2020/by Ellen Jantsch
Planning a website update on a white board.
John Atkins Other Topics Transform clicks into results

Increase Your eCommerce Conversion Rate with 72-Hour CRO Sprints

Editor’s Note: This post has been updated with new links…
June 19, 2020/by John Atkins
Sketching website landing pages.
John Atkins Other Topics Transform clicks into results

How To Write, Build, and Test Landing Pages

Like a strategic blog post series or email marketing drip…
June 17, 2020/by John Atkins
A paper with growth marketing strategy.
Attract more engaged customers Ellen Janstch

11 Best Growth Marketing Agencies in Denver in 2020

There are a ton of great growth marketing agencies in Denver…
June 9, 2020/by Ellen Jantsch
Facebook shops.
Scaling your ecommerce brand

Facebook Just Shook Up Your ECommerce Strategy With Facebook Shops

Instagram Shopping and Facebook Shops are here, and they…
June 1, 2020/by Ellen Jantsch
tuff-growth-marketing
Derek Coleman SEO Using YouTube Ads to grow your business

YouTube SEO: 12 Ways to Optimize YouTube Videos

YouTube is many things. It’s a place to share your creativity…
May 26, 2020/by Derek Coleman
Data on eCommerce with YouTube ads.
John Atkins Using YouTube Ads to grow your business

Effective YouTube Ads For Ecommerce

Youtube viewers watch on average 5 billion videos every single…
May 26, 2020/by John Atkins
iPhone scrolling on YouTube.
Ellen Janstch Using YouTube Ads to grow your business

How to Make YouTube Ads Work For Your Startup

Advertising doesn’t work unless people see it. This obvious…
May 25, 2020/by Ellen Jantsch
Youtube ad platform.
Ellen Janstch Using YouTube Ads to grow your business

How YouTube Ads Work + 5 YouTube Ad Campaign Examples

Admit it: we kind of take YouTube for granted. The website…
May 19, 2020/by Ellen Jantsch
YouTube Advertising
Ellen Janstch Using YouTube Ads to grow your business

28 YouTube Ad Stats to Get You Started Today

Not sure if YouTube Advertising is the right advertising…
May 19, 2020/by Ellen Jantsch
YouTube on a mobile phone.
Chris Alarcon Using YouTube Ads to grow your business

YouTube Advertising in 2020: Example Ad Campaigns From Tuff Clients

Incredible reach, narrow audience targeting, and the chance…
May 14, 2020/by Chris Alarcon
Tuff ecommerce case study.
How growing businesses find success with Tuff John Atkins Transform clicks into results

How We Boosted Koala’s eCommerce Conversion Rate by 153%

New Mexico based Hangtime Gear is an early stage startup…
May 11, 2020/by John Atkins
Chris Alarcon How growing businesses find success with Tuff PPC

Google Ads: How Tuff Optimizations Turned $172 of Extra Ad Spend Into $192,853 More in Sales

Does this post look familiar? We originally published it…
May 8, 2020/by Chris Alarcon
A person shopping online.
Chris Alarcon PPC Scaling your ecommerce brand

How To Optimize Your Google Shopping Product Feed

Google shook up the world of eCommerce when it announced…
April 24, 2020/by Chris Alarcon
Creating a great place to work Ellen Janstch

Behind the Scenes at Tuff’s First Company Retreat

Before starting Tuff, I was a freelancer.

The way I thought…
April 21, 2020/by Ellen Jantsch
Email onboarding flow computer.
Ellen Janstch Email Marketing Strategies How growing businesses find success with Tuff

Onboarding Emails: Three things that increased clicks by 50%

Installs, sign-ups, trials, and demos mean nothing if you…
April 21, 2020/by Ellen Jantsch
Working on a marketing budget for a startup.
Ellen Janstch Winning new customers for your startup

How to Set Your Testing Budget For New Channels

One of the biggest growth challenges startups face is finding…
April 15, 2020/by Ellen Jantsch
interview
Creating a great place to work

From 1,018 Applications to 2 New Tuff Team Members

Editor’s Note: We decided to work with a Talent & People…
April 7, 2020/by Mary Jantsch
Person working at a computer.
Ellen Janstch Winning new customers for your startup

13 Ready-to-Go Growth Marketing Spreadsheets Startups Can Use to Boost Productivity

Note: this post was updated in September 2021 with two new…
April 4, 2020/by Ellen Jantsch
tuff-facebook-ad-copywriting-strategies
Chris Alarcon PPC

4 Proven Strategies to Improve Your Retargeting Ad Campaigns

Getting traffic to your site can be time consuming and expensive,…
March 30, 2020/by Chris Alarcon
Facebook advertising for ecommerce.
How growing businesses find success with Tuff

How Tuff Partnered with EZ Lifestyle on Facebook and Instagram to Increase Revenue by 50%

EZ Lifestyle is an international nutraceutical company that sells…
March 3, 2020/by Ellen Jantsch
Advertising brand on Instagram.
Ellen Janstch Facebook Advertising Scaling your ecommerce brand

A Crash Course in Instagram Audiences for Your Social Media Ads

With a global following of over one billion active monthly…
January 23, 2020/by Ellen Jantsch
tuff-landing-page-or-homepage
Careers

Tuff Intern

January 17, 2020/by Erika Radcliffe
Derek Coleman Winning new customers for your startup

Growth Marketing Tips to Turn Your Crowdfunded Product Into a Sustainable Business

More and more, crowdfunding has become a popular way of launching…
January 7, 2020/by Derek Coleman
tuff-growth-marketing-metrics
Attract more engaged customers Ellen Janstch

10 Growth Marketing Metrics Every Founder Needs To Know

Editor’s Note: This post has been updated with new links…
January 2, 2020/by Ellen Jantsch
tuff-30-minute-ppc-audit
Chris Alarcon PPC Winning new customers for your startup

The 30-Minute PPC Audit Anyone Can Do

Editor’s Note: This post has been updated with new links…
January 1, 2020/by Chris Alarcon
Ellen Janstch Winning new customers for your startup

Got Funding? 5 Growth Marketing Steps to Take Now

Securing funding for your business is a major step. And it’s…
December 10, 2019/by Ellen Jantsch
tuff-lead-gen-strategies
Ellen Janstch Keeping your sales pipeline humming

What Really Works with Lead Gen?

B2B businesses face a unique challenge when it comes to growth…
December 1, 2019/by Ellen Jantsch
tuff-scaling-your-ecommerce-sales
Scaling your ecommerce brand

A Step-by-Step Guide to Scaling Your ECommerce Business

Editor’s Note: This post has been updated with new links…
October 29, 2019/by Ellen Jantsch
tuff-growth-hacking
Attract more engaged customers Ellen Janstch

What The Hack Is Growth Hacking?

In our previous blog post about growth marketing, we dove…
September 27, 2019/by Ellen Jantsch
tuff-growth-marketing
Attract more engaged customers Ellen Janstch

Growth Marketing: What It Is and Why You Need It

Editor's note: This content was updated in January 2020.
Original…
September 18, 2019/by Ellen Jantsch
Ellen Janstch How growing businesses find success with Tuff

How To Run Paid Acquisition Campaigns For Your Subscription Business

We sometimes get questions about how other clients work with…
September 17, 2019/by Ellen Jantsch
tuff-increasing-mobile-app-installs-tuff-case-study
Ellen Janstch How growing businesses find success with Tuff

16,947 App Installs Later: 8 Simple Ways to Grow Your App Installs With Facebook and Google Campaigns

We sometimes get questions about how other clients work with…
September 3, 2019/by Ellen Jantsch
tuff-growth-marketing-experts
Attract more engaged customers Ellen Janstch

9 Growth Marketers You Should Be Following Right Now

Want to learn more about growth marketing?
We rounded up…
August 14, 2019/by Ellen Jantsch
tuff-paid-advertising-campaigns-2019
Ellen Janstch Other Topics

Every single result from our campaigns in Q1 & Q2 (and learnings for Q3 & Q4)

Finding the right paid acquisition channels is the key to…
July 25, 2019/by Ellen Jantsch
tuff-ecommerce-retargeting-to-increase-sales
Ellen Janstch Scaling your ecommerce brand

Inside Look: How We Use ECommerce Retargeting to Increase Sales

We’ve all had this experience:

You’re scrolling your…
July 19, 2019/by Ellen Jantsch
tuff-end-of-quarter-reflection
Other Topics

The Best of 2019…So Far

It's time for end of the quarter reflection. Here at Tuff,…
April 3, 2019/by Mary Jantsch
Uncategorized

A Step-by-Step Guide for Running a Chatbot Test in 2019

It’s pretty dang hard to get around the internet these…
March 21, 2019/by Mary Jantsch
tuff-better-customer-experience
Other Topics

5 Ways Your Support and Marketing Teams Can Work Together For a Better Customer Experience

Better customer experience is a key growth advantage.…
March 8, 2019/by Mary Jantsch
tuff-landing-page-or-homepage
Ellen Janstch Keeping your sales pipeline humming Transform clicks into results

Home Page or Landing Page? Where To Send Your Paid Traffic

Think your homepage is good enough to send paid traffic…
March 8, 2019/by Ellen Jantsch
webinar-conversion-rate-optimization-recap
Other Topics

Website Conversion Rate Optimization: a webinar recap

Hit play above to watch a recording of the webinar.…
March 8, 2019/by Mary Jantsch
tuff-increase-landing-page-conversion-rate
Ellen Janstch How growing businesses find success with Tuff Transform clicks into results

How Wireframing Will Improve Your Landing Page Conversion Rate

We sometimes get questions about how other clients work with…
February 25, 2019/by Ellen Jantsch
tuff-user-acquisition-channels
Attract more engaged customers Ellen Janstch Winning new customers for your startup

How to Find Your User Acquisition Channels

Figuring out which user acquisition channels are going to…
December 15, 2018/by Ellen Jantsch
tuff-grow-email-list
Ellen Janstch How growing businesses find success with Tuff Winning new customers for your startup

How to Grow Your Startup’s Email List

We sometimes get questions about how other clients work with…
November 30, 2018/by Ellen Jantsch
tuff-how-we-learned-from-1000-customers
Attract more engaged customers Ellen Janstch Keeping your sales pipeline humming

How We Learned From 1,000 Customers in One Afternoon

Customer research at scale is hard.

When you hear phrases…
October 30, 2018/by Ellen Jantsch
tuff-improve-ppc-results
Ellen Janstch Keeping your sales pipeline humming PPC

5 Simple Strategies to Improve PPC Results

One of the most exciting pieces of working on PPC is that…
October 27, 2018/by Ellen Jantsch
tuff-increasing-conversion-rate-with-landing-pages
Ellen Janstch How growing businesses find success with Tuff

How To Build Conversion Focused Landing Pages That Drive Leads

We sometimes get questions about how other clients work with…
August 15, 2018/by Ellen Jantsch
tuff-webinar-guide
Keeping your sales pipeline humming

Your Complete Webinar Guide to Acquire and Convert Leads

 

This isn’t a blog post about why you should run…
August 14, 2018/by Mary Jantsch
tuff-common-ppc-questions-our-paid-acquisition-expert-answers
Ellen Janstch PPC

Top 5 Common PPC Questions Our Paid Acquisition Expert Answers

Running paid ads on Google, Facebook, and various other paid platforms is often new and exciting to any business
July 12, 2018/by Ellen Jantsch
tuff-customer-acquisition-using-facebook-ad
Ellen Janstch Facebook Advertising How growing businesses find success with Tuff

How To Scale User Growth Using Facebook Ads

We sometimes get questions about how other clients work with…
June 20, 2018/by Ellen Jantsch
tuff-paid-advertising-benchmarks
Ellen Janstch Scaling your ecommerce brand

How Good is Your Paid Advertising, Really?

How does your paid advertising stack up, compared to…
June 6, 2018/by Ellen Jantsch
tuff-facebook-ad-copywriting-strategies
Ellen Janstch Facebook Advertising Winning new customers for your startup

Refining Your Facebook Ad Copy For A Lower CAC

Ready to start using Facebook ads to acquire more customers? 

As…
May 30, 2018/by Ellen Jantsch
tuff-customer-retention-strategies
Attract more engaged customers Keeping your sales pipeline humming

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March 29, 2018/by Mary Jantsch
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CEOs have a lot of responsibility. From building and growing…
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Respond To Negative Feedback Online: A Complete Guide

Sitting down at the four-person table next to the window,…
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